Social business will make a transformational impact on the way we work in the 21st century, even more than email and the internet did 20 years ago. Ofer Guetta, social collaboration sales leader for IBM Collaborations Solutions, explains the concept to Martin Ashcroft.
Anyone who worked in an office before email will remember the impact it made. In my early years as a magazine editor my freelance writers would deliver their articles on a floppy disk—and we thought that was a marvellous improvement over printed copy.


Cerner-EMEA-Feb12-Bro-s.pdf




